- The Story
Wax Wicks & More began with a clear vision: to create handcrafted, sustainable home fragrance products that feel personal, natural, and comforting. By focusing on quality and craftsmanship, the brand offers a wide variety of items including soy wax candles, reed diffusers, room sprays, wardrobe fresheners, car diffusers, and beautifully curated gift sets. As a result, each product transforms ordinary spaces into calm, inviting environments filled with warmth and character.
In today’s eco-conscious market, consumers expect more than just scent-they want authenticity, sustainability, and a story behind the product. Wax Wicks & More addresses this by using eco-friendly materials, clean-burning wax, and minimal, recyclable packaging. Moreover, their fragrance collection is designed to reflect nature-inspired notes that evoke memory, mood, and emotion, making each item more than just a product-it’s an experience.
Challenges Faced During Development
However, developing the Wax Wicks & More brand required overcoming multiple challenges. First, the team needed to ensure that sustainability goals were met without compromising fragrance quality or aesthetic appeal. For example, choosing eco-friendly packaging that still aligned with the brand’s premium, handmade identity demanded careful sourcing and testing.
In addition, offering a diverse range of fragrance products-from candles to sprays-meant the online shopping experience had to remain user-friendly and well-organized. To solve this, the team designed a clear category structure, informative product pages, and a cohesive design system that reflects the calm and charm of the brand.
Hand-poured soy wax candles and diffusers use sustainable materials, offering eco-conscious home fragrance options.
Offers a comprehensive range-candles, car and reed diffusers, sprays, wardrobe fresheners, and gift sets-to suit different moods and rooms.
Packaging and branding evoke a welcoming, artisanal feel-reinforcing quality and inviting customer trust in every purchase.
